Why Quality Headshots are Important in Business Today

First Impressions

It’s common knowledge that people prefer to work with people they trust, and to trust them they obviously need to know them. Someone visiting your site or receiving an email blast doesn’t know you yet, but well-done Seattle headshots photography can make them feel like they already do! If an online touch point is their first impression, you need to work with a photographer who can get the most inviting and trustworthy shot of you. You only get one first impression, after all.

Professionalism

If you’re a Seattle entrepreneur putting your start-up out there for venture capitalists, you need a headshot that makes you look like you have a plan. By the same token, if you have an established business in Seattle or Bellevue with many employees, everyone from the assistants to the executives will need photos with consistent style and quality, because that shows a close team. Whether your business is big or small, sharp Seattle headshots photography conveys that you’re someone serious enough to do business with.

Up-to-Date and Local

You need your headshot to represent who you are right now, which means that as you and your business change, so should your corporate photo. One update every year or so is perfect to keep the presentation in line with reality. Part of this is tailoring the background of your picture to where you do business. Try featuring an inspirational long shot of the Seattle skyline from Kerry Park on Queen Anne, for example, or a magical shot of you downtown amongst the busy Seattle streets. It depends on the tone of your business, of course, but outdoor shots are a great chance to show the Seattle sun shining down on you!

Marketing and Networking

If you’re working for yourself, a corporate style headshot is likely going to be in most of your outbound marketing. Your face is the face of your company, and photos naturally draw more attention than any text they go with. When you’re trying to connect with new clients or find new employers, marketing and networking becomes the same thing. Proper Seattle headshots photography for your first or second point of contact can influence whether other professionals keep you in their network long enough to get to know you.

Appearances do matter in life and in business, but no matter what type of professional headshot you go for, make sure to smile and hand fun with it!

–  Julian Michael